Work > Stock Market Challenge
Client: 10 Lane Learning
Web: www.stockmarketchallenge.co.uk
Stock Market Challenge is an online learning resource using the experience of the trading floor to create a competitive and rewarding team activity. It helps assists the development of skills, enterprise, financial capability and work-related learning and is used by hundreds of schools both nationally and internationally.
We were approached by 10 Lane Learning to update the Stock Market Challenge website so that it would become much more of a sales and marketing tool, convey the vibrant and exciting aspects of the product and illustrate the educational value to schools and teachers.
We have fully redeveloped the website and game administration areas to ensure each user has a full and consistent experience. We worked with the client through a series of prototype stages to ensure the new website was clear and concise in it's messages whilst conveying the core benefits of the product.
The website uses video and imagery throughout to convey the true experience of the product and communicates with the product's API to output live data such as a leaderboard, school's recently playing and a UK map showing the vast amount of schools using the product.
The website was developed on a custom build of our Content Management System 'Artisan', meaning all content can be easily updated and the website can grow organically.
The website has been extremely well received by the client, and we shall continue to work with 10 Lane Learning to analyse the website's performance and carry out iterative updates to ensure the website continues to be successful.
Stock Market Challenge homepage
Paper prototypes
Float have delivered a new website for our Stock Market Challenge resource which goes far beyond our expectations. From day one they worked with us to understand our company and our business objectives for the new website, analysing our then existing website and devising a strategy to move this forward into a successful business generation, sales and support tool. Float have added true value to the project with their experience in this sector, keeping us involved in all processes throughout the project. We continue to work with them on new phases of development, as well as analysing the performance of the website to ensure it continues to grow from it's successful launch.
Liam Barnes - 10 Lane Learning
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